APRIL 2006 NEWSLETTER

Are you capitalizing on the Web to attract your new customers? Online marketing spending is expected to rise 19% this year alone. Is your company taking advantage of the potential ROI?

Not only should your Web site be an acquisition tool, but methods like blogging and podcasting create opportunities to reach new customers. This month, we’re focusing on how to best design your Web site to increase conversion rates.

We design all of our Web sites with customer acquisition in mind. If your Web site isn’t performing to your expectations, contact us today.

Customer Acquisition:
Revving Up an Acquisition Engine

Nothing in Internet marketing is more important than customer acquisition—attracting visitors and converting prospects into clients. The key to customer conversion is to turn your Web site into an acquisition engine that gets Web visitors to do something: Learn more. Sign up. Open an account. Buy your product.
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Web Marketing Resources

Learn how to use the Internet as a lucrative marketing tool. This section provides articles, links and suggested reading to improve your Web marketing savvy.
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